5 Things To Stop Doing With Your Mobile Ad Campaigns In 2022

Oct 14, 2021 | Digital Advertising

What are you doing when you’re off work? For most people, it’s using their smartphones. A while ago, everyone was on PCs or laptops, but this last decade has changed the game entirely. Now, we live in a world where there are over 3.5 billion unique mobile internet...

The Best Social Media Platforms for Advertising

Sep 7, 2021 | Digital Advertising

You have to be super creative about growth in this digital world. Companies are doing all sorts of things to get ahead, so you can’t afford to make any mistakes. So one of the first things for digital advertising is to know which social media platforms are the best...

7 Reasons Why Your Ad Campaigns Are Not Converting

Jul 26, 2021 | Digital Advertising, Digital Marketing, Facebook Ads, Google Ads, Linkedin Ads

So you are getting lots of clicks on your ad campaigns but not many conversions. Well, it’s not you alone. On average, only 4.4% of clicks on Google ads convert to sales. This is worse in the case of the Google Display Network, where you see 0.57% of clicks leading to...

Pinterest Ads – Should You Use Them?

Jul 21, 2021 | Digital Advertising, Social Media

If you heard about spending money on Pinterest ads in 2015, people might laugh at you. Now, the game is changed. Pinterest sought to take itself next to major social media platforms for advertising, such as Facebook, Instagram, Twitter. And to be honest, it’s going...

How iOS 15 Might Affect Marketing Campaigns?

Jul 8, 2021 | Digital Advertising, Digital Marketing, Email Marketing

The wait is over for Apple users, as Apple announced its new launch of iOS 15 during the WWDC 2021 conference. It is one of the biggest developer conferences by Apple. Apple is going to launch it in September 2021. So, as a marketer, you might wonder what will happen...

Ad Platforms in 2022 – Do the Same Old Strategies Still Work

Jun 14, 2021 | Digital Advertising

Do you want to run a successful business campaign online? If so, then you must be wondering about the Ad Platforms to get the desired results. Firstly, you might also be thinking about using them all. However, depending upon your business type and your target...