7 Common Mistakes Small Business Owners Should Be Aware of in Digital Marketing

Jul 26, 2021 | Business, Digital Marketing

If you run a small business, you’d already know the importance of digital marketing. From owning and running a website to social media to email marketing, you need to promote your products and services to your customers. Digital marketing brings numerous benefits to...

7 Reasons Why Your Ad Campaigns Are Not Converting

Jul 26, 2021 | Digital Advertising, Digital Marketing, Facebook Ads, Google Ads, Linkedin Ads

So you are getting lots of clicks on your ad campaigns but not many conversions. Well, it’s not you alone. On average, only 4.4% of clicks on Google ads convert to sales. This is worse in the case of the Google Display Network, where you see 0.57% of clicks leading to...

YouTube Stories – Is it Worth Using?

Jul 26, 2021 | Digital Marketing, Social Media

In this article, you’ll learn about the details of YouTube stories. We’ll talk about what they are, are they worth using, how to create them, and more. First, let’s clear that they are not like Instagram stories. They use a different approach. Let’s learn more things...

Facebook Groups – How to Use Them to Your Advantage?

Jul 21, 2021 | Digital Marketing, Social Media

Start using Facebook groups to grow your business and engage customers. With this powerful marketing tool, you can get new customers, post exclusive content, and form a community. A few years ago, we didn’t have the ability to form online communities easily. Now, we...

Quora – Everything You Need to Know About the Platform

Jul 21, 2021 | Digital Marketing

Back in 2009, two former Facebook workers, named Adam D’Angelo and Charlie Cheever, launched their app called Quora. It was a platform designed for people to ask questions of any kind without hesitation. Then they get their answers, connect to different people, and...

Are Privacy Laws a Threat to Digital Marketing Tactics?

Jul 15, 2021 | Digital Marketing

The arrival of the internet has completely changed the aura of businesses and how they market their product and services. Nowadays, it’s rather easy for companies to interact with their consumers and offer them personalized facilities. Other than that, the data...